Sunday, August 30, 2009

@Cass Park... Its so many people out here, honestly it feels good

New Message

You have a Picture Mail from creed279@pm.sprint.com



View Picture
Print at Retail
Reply to Sender
Reply to All

Send and receive Pictures and Videos through Picture MailSM. For more information go to www.sprint.com/picturemail.
Please be aware your friends can forward your picture, video, and album share invitations to others or post the unique Web link to your share invitation on any number of sources (e.g. blogs), through which others could also gain access to your online photos. If you have private or sensitive photos you are sharing, please share them only with those you trust.
© 2009 Sprint. All rights reserved.
VeriSign's Home Page

Saturday, August 29, 2009

Interview Detroit :: Denise Reed, artist, seamstress, innovator, DIVA

Residential Innovation.

Let me explain that. I’m in Public Relations and it’s a game for me to think of a pitch for every new and fantastic idea I hear. And during my conversation with seamstress, artist and mother, Denise Reed all I could think of was Residential Innovation. An approach to recycling that not only assists the everyday mom in staying organized, but also stand for things of beauty and useable decoration. She’s the queen of reuse, duchess of reconstruction, this woman has an eye for making things last forever. And I’m not going to lie, I’m comfortable with it. An uber-Detroiter, often times she’ll quote definitions of the meaning of various architectural motifs in City buildings. She’s smart, little, and the ultimate Diva.
I had the chance to sit down with Ms. Reed in her home-based studio this past week. During our conversation she busied up two sewing machines and an industrial steam iron, impressive. Mmmm, creativity.

Black in the City:: What is your stand on business?
DR: Business today has gotten too big and too impersonal, its not looking out for people. It’s become business for business sake. We are producing a lot of product that has just turned into waste. And we are becoming too dependent on that waste that the good product isn’t readily found. Where as when business used to be “find the need and fill it“, it has evolved to “think of something stupid and sale it.” Simple?
Don’t get me wrong, I love being in, having and producing business because I can see that today’s global economy is going to create more people who are taking charge of their income producing status.

Black in the City:: What, do you feel, is necessary to include with every transaction aside from an A-1 product or service?
DR: The ability to meet a real live person. That is what business has to come back to. People want to know that they are able to have a relationship with a real live individual. They can hate an entity, but the consumer doesn’t immediately gain hate for a real live person, who is devoted to delivering an excellent skill or service.

Black in the City:: Has the way you think of business (in general) affected your success? How so?
DR: Yes, when I see a business, I check out how their product is affecting everyone, not just me, and if I see something that is unnecessary, I won’t support it. I understand price, community and the connection between the two. You have to accept it for what it is. Its business.

Black in the City:: I am sure you have goals, but tell me about your next transition?
DR: To move from having my hands on everything, I know to continue to grow I need to have a better team. I need to spread the wealth around by hiring a management team.

My sentiments exactly. As I launched BethanyEastPR.com this past month I realized that presentation is not the only necessary aspect of the new frontier of small business in Detroit. There needs to be an equal amount of attention paid to providing customer services, understanding your competition (and the non-competition), implementing a change in individual communities.

And I learned from Ms. Reed today that you must also pay attention to being able to let go aspects of your business, introducing help to your business is often times vital when it comes to how fast other small businesses are moving. Don’t dare to think that everything could be done by yourself. The growing community of independent contractors, consultants, small management firms show that some skills are hard enough for someone can actually do only that to make a living. Take for instance shipping. If you designed special shoe sole inserts, you wouldn’t do your own deliveries, right? It’s customary to allow UPS or Fedex to handle that aspect of your business, because that’s what they do. Then why would you decide to do your own contract negotiations, pattern making, web maintenance, organization or talent sourcing? Don’t be afraid to grow your business by asking for help when you need it, think of the cost as an investment in getting you projects done correctly and efficiently.

Innovation is inevitable, make sure can keep up.

*for more information of Denise Reed, visit denisereed.com


My walk through the city, Detroit. Good Morning!

Saturday, August 8, 2009

Standing Up for Your Accomplishments

So, I'm a small business owner with a full-time job, on the side. Yeah, I said on the side. And today was when I realized that I have to do what I have to do.

I mean, it's absolutely necessary to get up and out of normal behavior in order to gain success. We see this regularly when we watch reality television, people act like complete idiots, on national tv and all of a sudden they are stars, fashion icons, C.E.Os of large corporations ... and its a little ironic that they develop these sex driven, alcohol-induced characteristics given the work it takes to get chosen for a reality tv show.

I launched my website today, and I feel like this milestone deserves to be recognized. I mean, I actually did it! I created (with help from Yahoo Small Business sitebuilder) a website!!!! And it didn't take a degree or some random classes.

Check it out, bethanyeastpr.com -- Its the hotness, and it introduces the first product of BethanyEast PR and Management, DIVA'S COUNTRY CLUB, the premiere event series for urban professional women. DCC is bringing the modern Detroit Diva to the forefront of business ownership or City involvement. We are improving ourselves, our livelihood, our community and those that come after us...join the mailing list.

Also, next week, meet me and some of the Diva's at the first DIVAS CONNECTION event hosted at Espresso Jazzy Cafe, located in Harmonie Park (downtown), 212 E. Grand River, AUGUST 12th, 6-8pm !!! Refreshments served...see ya there.